videoSlug

VideoSlug_VideoQuery

slug

VideoPageContentQuery

content

videos

query VideoSlug_VideoQuery(
  $videoSlug: String!
) {
  ...VideoPageContentQuery_1X4EH4
}

fragment ContentBasicInfo on Content {
  __isContent: __typename
  id
  type
  title
  lang
  companies {
    viewerIsFollowing
    id
    name
    pageUrl
  }
  tags {
    viewerIsFollowing
    id
    name
    pageUrl
  }
  ...PublishingDetails
  ...Reactions
}

fragment ContentMetadata on Content {
  __isContent: __typename
  type
  title
  lang
  pageUrl
  alternatePageUrls: translations {
    __typename
    pageUrl
    lang
  }
  imgUrl
  description
  ... on Video {
    liveTime
    videoUrl
  }
  ... on Webcast {
    liveTime
    videoUrl
  }
}

fragment LatestVideos_Videos on Query {
  videos(first: 5, upcoming: false, order: {field: liveTime, direction: DESC}) {
    edges {
      node {
        id
        title
        lang
        pageUrl
        liveTime
        isLive
        companies {
          name
          squareLogoUrl
          id
        }
      }
    }
  }
}

fragment PriceAndRecommendation_Content on Content {
  __isContent: __typename
  createdAt
  companies {
    name
    pageUrl
    defaultInstrument {
      priceData {
        tradeCurrency
      }
      snapshot {
        priceData {
          date
          lastPrice
          tradeCurrency
        }
        transaction {
          date
          recommendation
          targetPrice
        }
        prevTransaction {
          recommendation
        }
      }
      id
    }
    id
  }
}

fragment PublishingDetails on Content {
  __isContent: __typename
  createdAt
  publishers {
    name
    imgUrl
  }
  authors {
    __typename
    id
    name
    slug
    imgUrl
    jobTitle
  }
  ... on Video {
    liveTime
  }
  ... on Webcast {
    liveTime
  }
}

fragment Reactions on Content {
  __isContent: __typename
  id
  reactionGroups {
    reactionType
    reactionsCount
    viewerReacted
  }
}

fragment VideoPageContentQuery_1X4EH4 on Query {
  content(slug: $videoSlug, type: [VIDEO, WEBCAST]) {
    __typename
    id
    title
    slug
    lang
    htmlBody
    isPremium
    summary
    companies {
      viewerIsFollowing
      id
      name
      pageUrl
      defaultInstrument {
        id
        isin
        marketOpen
        marketClose
        marketplace {
          region
        }
        returns {
          total
        }
      }
    }
    createdAt
    tags {
      viewerIsFollowing
      id
      name
      pageUrl
    }
    ... on Video {
      imgUrl
      videoEmbedUrl(location: "inderes")
      audioEmbedUrl
      registrationInfoHtml
      registrationUrl
      liveTime
    }
    ... on Webcast {
      imgUrl
      videoEmbedUrl(location: "inderes")
      registrationInfoHtml
      registrationUrl
      liveTime
    }
    ...ContentBasicInfo
    ...ContentMetadata
    ...PriceAndRecommendation_Content
  }
  ...LatestVideos_Videos
}


type

__typename

title

lang

htmlBody

isPremium

summary

companies

createdAt

publishers

authors

reactionGroups

pageUrl

translations

imgUrl

description

first

order

upcoming

edges

Analytiker

Thomas Westerholm

Rapala VMC

Rapala's H2 revenue grew by 2%, but currency rate changes during the review period created a clear headwind for growth, as currency-adjusted revenue grew by 6%.

Rapala&apos;s H2 revenue grew by 2%, but currency rate changes during the review period created a clear headwind for growth, as currency-adjusted revenue grew by 6%. Geopolitical tensions and US tariff policy are currently increasing uncertainty regarding the development of the company&apos;s demand environment. Rapala&apos;s CEO Cyrille Viellard tells more in an interview with analyst Thomas Westerholm.
Topics: 00:00 Introduction 00:26 Updated brand-driven strategy 01:56 Sales network 03:10 Focus areas of the new strategy 04:20 H2 development 05:41 North American sales as a highlight 07:51 European market 11:47 Other market areas 12:56 Improving profitability 14:45 Market outlook 16:16 Balance sheet position

Inderes

<ul><li>Rapala's updated strategy focuses on being brand-driven, with dedicated expert teams for each brand, emphasizing growth in their flagship Rapala brand.</li><li>In H2'25, Rapala experienced strong winter fishing sales in North America, while European markets were softer, prompting early product introductions in Europe to stimulate sales.</li><li>Rapala anticipates revenue growth in North America and aims to improve profitability through cost reductions in Europe, including warehouse consolidation and efficiency projects.</li><li>The company is focused on inventory management and cautious investment, aiming to improve working capital and maintain compliance with refinancing covenants.</li></ul>This content is generated by AI based on a video transcript. You can give feedback on it in the <a href="https://forum.inderes.com/t/inderes-fi-sisallon-kehitysideat/71/last">Inderes forum</a>.

Rapala H2'25: North American sales a highlight of the end of the year

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