OrganoClick AB: Switzerland's leading outdoor retailer Bächli Bergsport, new reseller of OrganoTex
OrganoClick's brand OrganoTex is now being launched in the store network of Switzerland's Bächli Bergsport in January. Bächli Bergsport is Switzerlands leading retailer of outdoor and sports equipment with stores located across Switzerland.
With Bächli as a new retailer, OrganoTex continues its international expansion into Switzerland, aligning with OrganoClick's strategic growth plan.
"We are very excited to begin this collaboration with Bächli. This opportunity allows us to reach a large new audience of consumers in Switzerland and further establish our presence across Europe. The demand for our products is strong, and this cooperation further demonstrates that consumers are seeking Eco-labelled and effective products within textile waterproofing," says Susanne Karlsson, Sales Manager for OrganoTex® at OrganoClick.
About Bächli Bergsport:
Bächli Bergsport is Switzerland's leading retailer specializing in outdoor and mountaineering equipment. Founded in 1974, the company provides a comprehensive selection of products for mountaineering, camping, hiking, climbing, ski mountaineering, and other outdoor activities. With 14 stores across Switzerland, Bächli is renowned for its expert advice, premium product range, and dedication to sustainability in outdoor gear.
About OrganoTex:
OrganoTex® is a Swedish innovation based on a patented green technology inspired by the water-repellent properties of the lotus plant. The brand includes textile and shoe waterproofing, detergent products for functional garments and an industrial DWR. All products are PFAS-free and readily biodegradable - so nothing is left in nature. OrganoTex is owned, developed, and manufactured by the Swedish greentech company OrganoClick. For its green innovations, OrganoClick has won a number of awards. www.organotex.com, www.organoclick.com .
Contact:
Susanne Karlsson, Sales Manager OrganoTex at OrganoClick, susanne.karlsson@organoclick.com, +46(0)721945272