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Rapala VMC

1.20 EUR

-1.65 %

5,935 following

RAP1V

NASDAQ Helsinki

Personal Goods

Consumer Goods & Services

Overview
Financials & Estimates
Dividend
Investor consensus
Compare
-1.65 %
-4.78 %
+17.16 %
-6.64 %
-2.85 %
-3.63 %
-70.85 %
-85.25 %
-81.30 %

Rapala VMC is a company focused on sport fishing products. The sale of fishing equipment takes place through the company’s distribution network and includes several brands. The product range includes lures as well as related gear such as rods, reels, hooks, and fishing knives. The company operateCorporations globally, with its largest markets in Europe and North America. The company’s headquarters is located in Helsinki, Finland

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Market cap
46.61M EUR
Turnover
4.33K EUR
P/E (adj.) (26e)
52.9
EV/EBIT (adj.) (26e)
12.41
P/B (26e)
0.41
EV/S (26e)
0.61
Dividend yield-% (26e)
-
Coverage
Recommendation
Reduce
Target price
1.25 EUR
Updated
15.05.2026
Disclaimer
Thomas Westerholm
Thomas Westerholm

Analyst

Latest research

Latest analysis report

Released: 15.05.2026

Latest extensive report

Released: 19.04.2022

Revenue and EBIT-%
EPS and dividend
Financial calendar
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Business risk
Valuation risk
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Forum discussions
Travis Tuma Interview and Academy’s Q1 2026 Report: Yesterday, Rapala’s USA Country Manager Travis Tuma was a guest on the Tackle Talk podcast. Interesting topics were discussed, and here are a few highlights: The year 2026, compared to 2022–2025, looks better at this stage; the ...
6/10/2026, 5:23 AM
18
Some observations on sales from a few different channels. When availability is good, the importance of sell-through is emphasized so that goods do not remain in stock. Major Retailers When sorting Scheels’ fishing segment by best-selling products, there are 3 Rapala products in the...
5/21/2026, 5:39 PM
15
Overall, the numbers were better than what I expected from Q1. Regarding the US, I wasn’t expecting a good quarter until Q2; in the search data, interest clearly starts to deviate from the previous year only in April (below are the search terms “Sufix” and “Rapala” in the United ...
5/14/2026, 3:42 PM
13
Google Trends data still looks good for the season: screenshots below. The data screenshots were taken with a 5-year filter, using the United States as the region. The screenshots for top searches were taken with a 90-day filter; this way, the top searches more clearly show which...
5/28/2026, 12:08 PM
12
Here is a new company report from Thomas following Rapala’s Q1. Rapala’s Q1 report was strong, driven by performance in North America. However, Rapala’s early-year figures are sensitive to timing factors, which makes it difficult to distinguish between earnings sustainability and...
5/15/2026, 5:32 AM
by Sijoittaja-alokas
11
Sales data has been updated on Amazon’s website. For a large portion of the products, the updated sales estimate for Rapala is already visible, showing +100,000 orders over the last 3 months (previously +50,000 orders). In the image of the most popular items below, products marked...
6/3/2026, 10:00 AM
9
Sportsman’s Warehouse released its Q1 report for the quarter ending May 2nd. Below are the relevant points. Net sales increased 2.8% to $256.1 million, compared to $249.1 million in the first quarter of fiscal year 2025. Performance was driven primarily by a 7.4% gain in Hunting ...
6/5/2026, 11:00 AM
8
Read more on our forum
Revenue and EBIT-%

Revenue M

EBIT-% (adj.)

EPS and dividend

EPS (adj.)

Dividend %

Financial calendar
20.8
2026

Interim report Q2'26

29.10
2026

Business review Q3'26

Rapala Q1'26: Fangsten i Amerika klarede tallene op
Research5/15/2026, 5:15 AM by
Thomas Westerholm

Rapala Q1'26: Fangsten i Amerika klarede tallene op

Rapalas Q1 regnskab var stærkt, drevet af momentum i Nordamerika.

Rapala VMC
Rapala Q1'26: Strong sales at the start of the year13:18
Video5/13/2026, 1:40 PM by
Thomas Westerholm

Rapala Q1'26: Strong sales at the start of the year

Rapala's profitability improved significantly in Q1 due to tight cost control and strong sales.

Rapala VMC
Regulatory press release5/13/2026, 11:15 AM

Rapala VMC Corporation’s Business Review Q1/2026: Positive start driven by new product introductions and strong fill rates for seasonal load orders

Rapala VMC

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Rapala VMC Q1'26 preview: Nordamerika og omkostningsstyring forventes at drive indtjeningsvækst
Analyst Comment5/11/2026, 4:48 AM by
Thomas Westerholm

Rapala VMC Q1'26 preview: Nordamerika og omkostningsstyring forventes at drive indtjeningsvækst

Væksten i Nordamerika og stram omkostningsstyring løfter vores estimat for Q1-driftsresultatet til 5,0 MEUR.

Rapala VMC
Regulatory press release4/29/2026, 12:30 PM

Decisions of Rapala VMC Corporation’s Annual General Meeting and Organising Meeting of the Board of Directors

Rapala VMC
Regulatory press release4/8/2026, 10:01 AM

Notice of the Annual General Meeting of Rapala VMC Corporation

Rapala VMC
Regulatory press release4/8/2026, 10:00 AM

Rapala VMC Corporation’s Annual Report 2025 has been released

Rapala VMC
Rapala H2'25: Stramme liner lader vente på sig
Research3/13/2026, 6:00 AM by
Thomas Westerholm

Rapala H2'25: Stramme liner lader vente på sig

I forbindelse med regnskabsmeddelelsen har vi dog sænket vores estimater for de kommende års indtjening en smule, drevet af øget omkostningsinflationspres og en tungere omkostningsstruktur i 2. halvår end forventet.

Rapala VMC
Rapala H2'25: North American sales a highlight of the end of the year19:22
Video3/12/2026, 3:25 PM by
Thomas Westerholm

Rapala H2'25: North American sales a highlight of the end of the year

Rapala's H2 revenue grew by 2%, but currency rate changes during the review period created a clear headwind for growth, as currency-adjusted revenue grew by 6%.

Rapala VMC
Rapala VMC Oyj, Audiocast, Q4'25
Webcast3/12/2026, 9:00 AM

Rapala VMC Oyj, Audiocast, Q4'25

Rapala VMC
Rapala H2’25 – kort kommentar: Amerika trækker, men balancens covenants strammer garnet
Analyst Comment3/12/2026, 5:15 AM by
Thomas Westerholm

Rapala H2’25 – kort kommentar: Amerika trækker, men balancens covenants strammer garnet

Rapalas omsætning i 2. halvår voksede en smule hurtigere end vores estimater, men det sammenlignelige resultat lå lidt under vores estimat.

Rapala VMC
Regulatory press release3/11/2026, 1:30 PM

Rapala VMC Corporation Resolved on New Performance Period 2026-2028 for the Company's Performance Share Plan

Rapala VMC
Regulatory press release3/11/2026, 1:00 PM

Rapala VMC Corporation's Financial Statement Release

Rapala VMC
Rapala VMC H2'25 preview: Effektiviseringstiltag beskytter resultatet midt i told- og valutamodvind
Analyst Comment3/5/2026, 5:57 AM by
Thomas Westerholm

Rapala VMC H2'25 preview: Effektiviseringstiltag beskytter resultatet midt i told- og valutamodvind

Vi forventer, at den reducerede omkostningsstruktur vil løfte H2-resultatet til et positivt niveau midt i told og modvind fra valuta.

Rapala VMC
Rapala får Okuma med på det australske marked
Analyst Comment2/2/2026, 5:00 AM by
Thomas Westerholm

Rapala får Okuma med på det australske marked

Den australske distributionsaftale med Okuma styrker den strategisk vigtige stang- og hjulkategori fra februar 2026.

Rapala VMC
Press release1/30/2026, 3:19 PM

Rapala VMC and Okuma Announce New Distribution Agreement in Australia

Rapala VMC
Regulatory press release12/10/2025, 2:30 PM

Rapala VMC Corporation adds Q1 and Q3 business reviews to its financial reporting in 2026

Rapala VMC
Regulatory press release11/27/2025, 4:00 PM

Rapala VMC Corporation to Redeem its Outstanding Hybrid Capital Securities Issued in 2023

Rapala VMC
Regulatory press release11/24/2025, 6:30 PM

Rapala VMC Announces Final Tender Offer Results for its Outstanding Capital Securities Issued in 2023

Rapala VMC
Regulatory press release11/19/2025, 7:15 PM

Rapala VMC Corporation Issues EUR 25 Million Hybrid Bond

Rapala VMC