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Puuilo

17.44 EUR

+2.35 %

7,193 following

PUUILO

NASDAQ Helsinki

Retailers

Consumer Goods & Services

Overview
Financials & Estimates
Dividend
Investor consensus
Compare
+2.35 %
+36.46 %
+46.55 %
+37.54 %
+40.65 %
+34.78 %
+143.24 %
-
+140.22 %

Puuilo operates in the retail sector. The company operates and manages several stores and trading locations. The range is broad and includes household and pet products that are resold under its own or other brands. Customers mainly consist of private players around the global market. The largest presence is found in Finland.

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Market cap
1.48B EUR
Turnover
1.88M EUR
P/E (adj.) (26e)
21.53
EV/EBIT (adj.) (26e)
17.68
P/B (26e)
13.27
EV/S (26e)
3.19
Dividend yield-% (26e)
4.3 %
Coverage
Recommendation
Accumulate
Target price
17.50 EUR
Updated
12.06.2026
Disclaimer
Arttu Heikura
Arttu Heikura

Analyst

Latest research

Latest analysis report

Released: 12.06.2026

Latest extensive report

Released: 02.01.2025

Revenue and EBIT-%
EPS and dividend
Financial calendar
Risk
Business risk
Valuation risk
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Forum discussions
There’s no need to fear Sweden too much. It’s easy to highlight the failures of Finnish companies when they’ve expanded to our neighbor with overconfidence, but for example, Motonet entered Sweden with its own slightly refined concept, and the move has clearly been profitable. The...
6/12/2026, 9:40 AM
by Heppu65
28
Puuilo founder Markku Tuomaala reduced his position by 400,000 shares: Inderes Puuilo Oyj - Johdon liiketoimet (Tuomaala) - Inderes PUUILO OYJ, PÖRSSITIEDOTE, 12.6.2026 klo 15.00Puuilo Oyj - Johdon liiketoimet____________________________________________IlmoitusvelvollinenNimi: Markku...
6/12/2026, 12:07 PM
by Vanerihands
20
In my opinion, the management is approaching this expansion with the right perspective. They aren’t rushing to expand or acting prematurely; instead, they are piloting the concept to see if there is demand for it in our western neighbor. They are clearly aware of the risks and are...
6/12/2026, 8:52 AM
19
Puuilo is moving forward with a completely different level of approach compared to those mentioned above. The others went in with a “make or break” mentality. HK and Tokmanni paid through the nose, and Talenom also trusted that economies of scale would work and things would start...
6/12/2026, 8:51 AM
by Gwertheney
15
During the Q&A session of the earnings call, the CEO mentioned that they are looking for older properties in Sweden with short-term lease agreements. This is essentially a pilot project, and if it doesn’t gain traction, they can exit the Swedish market quickly.
6/12/2026, 9:12 AM
by Vanerihands
11
It’s always a risk heading into Sweden and there are bad experiences with it, including the ones you listed, but Puuilo’s planned strategy is considerably less risky than its competitor Tokmanni’s. The expansion is being done as a pilot of a few stores rather than by acquiring a ...
6/12/2026, 8:52 AM
8
Or to Sweden? You can ask for more information and experiences from HK, Talenom, or why not Tokmanni, for example. How has it gone, and was the international growth successful? Apparently, every Finnish company seeking international growth thinks they can achieve it most easily in...
6/12/2026, 8:43 AM
by Dr.Feelgood
8
Read more on our forum
Revenue and EBIT-%

Revenue M

EBIT-% (adj.)

EPS and dividend

EPS (adj.)

Dividend %

Financial calendar
10.9
2026

Interim report Q2'26

14.10
2026

Half year dividend

10.12
2026

Business review Q3'26

Analyst Comment6/15/2026, 8:13 AM by
Arttu Heikura

Discount stores off to a promising start this year in Finland

Sales development has been strong for almost all operators.

PuuiloTokmanni GroupRustaClas Ohlson
Regulatory press release6/12/2026, 12:00 PM

Puuilo Oyj - Managers' Transactions (Tuomaala)

Puuilo
Puuilo Q1'26: Spot on
Research6/12/2026, 6:09 AM by
Arttu Heikura

Puuilo Q1'26: Spot on

Virtually all of the company's key metrics developed in a more positive direction.

Puuilo

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Puuilo Q1'26 flash comment: A very successful quarter
Analyst Comment6/11/2026, 6:49 AM by
Arttu Heikura

Puuilo Q1'26 flash comment: A very successful quarter

The good earnings development was driven by revenue growth, an improved gross margin, and the scaling of fixed costs.

Puuilo
Regulatory press release6/11/2026, 5:30 AM

Puuilo Plc: Business Review Q1 2026: Strong growth and improved profitability in Q1

Puuilo
Puuilo Q1'26 preview: Growth is expected to continue as attention gradually shifts to Sweden
Analyst Comment6/4/2026, 6:33 AM by
Arttu Heikura

Puuilo Q1'26 preview: Growth is expected to continue as attention gradually shifts to Sweden

The growth figure is moderate compared to historical levels, influenced by a strong comparison period and new store openings being weighted towards the end of the year.

Puuilo
Press release6/1/2026, 7:00 AM

Puuilo Plc will publish its Q1 2026 Business Review on 11 June 2026

Puuilo
Regulatory press release5/18/2026, 6:30 AM

Annu von Weymarn appointed CFO of Puuilo

Puuilo
Regulatory press release5/12/2026, 3:00 PM

Resolutions of Puuilo Plc's Annual General Meeting and the constitutive meeting of the Board of Directors

Puuilo
Regulatory press release5/12/2026, 1:30 PM

Puuilo Oyj - Managers' Transactions (von Weymarn)

Puuilo
Regulatory press release5/12/2026, 1:30 PM

Puuilo Oyj - Managers' Transactions (Saarela)

Puuilo
Regulatory press release5/12/2026, 7:00 AM

Change in the holding of Puuilo Plc's own shares

Puuilo
Regulatory press release5/8/2026, 12:45 PM

Puuilo Plc: Announcement of a change in shareholding according to Chapter 9, Section 10 of the Finnish Securities Market Act

Puuilo
Regulatory press release5/7/2026, 7:00 AM

Puuilo Plc: Announcement of a change in shareholding according to Chapter 9, Section 10 of the Finnish Securities Market Act

Puuilo
Regulatory press release5/6/2026, 12:45 PM

Puuilo Plc: Announcement of a change in shareholding according to Chapter 9, Section 10 of the Finnish Securities Market Act

Puuilo
Regulatory press release4/17/2026, 1:00 PM

Puuilo Plc: Notice to the annual general meeting

Puuilo
Regulatory press release4/17/2026, 7:00 AM

Puuilo’s Annual Reporting 2025 has been published

Puuilo
Regulatory press release4/16/2026, 1:45 PM

Board of Directors of Puuilo Plc resolved on share-based incentive plans for the Company’s key employees

Puuilo
Regulatory press release4/10/2026, 10:00 AM

Puuilo Plc: Announcement of a change in shareholding according to Chapter 9, Section 10 of the Finnish Securities Market Act

Puuilo
Regulatory press release4/9/2026, 4:45 PM

Puuilo Plc completes the repurchases of own shares

Puuilo