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Research

Growth continues by capturing domestic market share

By Arttu HeikuraAnalyst
Puuilo
Download report (PDF)

Puuilo's updated strategy targets stronger growth than previously expected and as a result we have revised our store opening forecasts upwards. The main drivers of the company's profit growth are a scalable cost structure driven by an expanding store network and the growth of existing stores. The near-term valuation of the stock remains slightly elevated, but we believe this is justified by the strong earnings growth profile and high return on capital.

Puuilo operates in the retail sector. The company operates and manages several stores and trading locations. The range is broad and includes household and pet products that are resold under its own or other brands. Customers mainly consist of private players around the global market. The largest presence is found in Finland.

Read more on company page

Key Estimate Figures24.04.2024

202324e25e
Revenue338.5391.2430.8
growth-%14.2 %15.6 %10.1 %
EBIT (adj.)52.863.872.7
EBIT-% (adj.)15.6 %16.3 %16.9 %
EPS (adj.)0.460.560.64
Dividend0.380.450.51
Dividend %4.3 %3.8 %4.4 %
P/E (adj.)19.621.118.3
EV/EBITDA12.713.611.4

Forum discussions

For many, getting free sausages on a department store’s opening day and queuing in the middle of a crowd while chatting is 10 times more interesting...
3/7/2026, 11:33 AM
by Nordman09
17
That’s how it is. One person queued overnight for a sausage and a ten-euro gift card: Ilta-Sanomat – 6 Mar 26 ESS: Matti ajoi yli 80 kilometri...
3/7/2026, 11:32 AM
by Vanerihands
10
That’s how it is at every Puuilo opening. The tracksuit crowd rushes for free sausages, and the 200 most eager ones queue up for a 10€ gift ...
3/7/2026, 10:22 AM
by Buccaneer
8
Massive rush today at the opening of Puuilo’s Hollola store.
3/5/2026, 10:37 AM
by Sergio
28
There has been no significant change in Finnish building permits, so IKH’s H2 market outlook might be too optimistic.
3/5/2026, 9:43 AM
by Arttu Heikura
11
IKH’s start to the year has been strong according to Grafton. Grafton does not expect the market to pick up before the second half of the year...
3/5/2026, 8:34 AM
by Vanerihands
12
puuilo.fi Puuilo Hollola New store opening in Hollola on Thursday, March 5th, topped off with sausage catering. And for this year, I’ve calculated...
3/2/2026, 7:51 PM
by Simuli
13
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