The acquisition expands LINK's geographical reach in Europe and unlocks
opportunities for market expansion in Spain and in Latin America, where Net Real
Solutions has a significant market share.
Net Real Solutions, founded in 2001 and headquartered in Castellon, Spain,
specialized in SMS marketing, email marketing, and voice services, catering to
sectors such as finance, retail, technology, and services among others. Last
year, Net Real Solutions sent over 2 billion SMS messages globally. In addition
to offering operational and automated multi-channel communications, the company
advises B2C, B2B companies, and startups on designing marketing and omnichannel
communication strategies.
"As we expand our presence in Europe, this acquisition not only broadens LINK's
geographical reach but also opens doors for growth in Latin America as Net Real
Solutions holds a strong market position in this region, and we're excited about
the opportunities this creates for our company", says Thomas Berge, CEO of LINK.
"We are thrilled to be part of Europe's leading CPaaS company, tapping into
their vast expertise and resources to enhance our ability to deliver
cutting-edge solutions to our clients. This collaboration opens up significant
opportunities for us to expand our offerings and achieve new milestones in the
enterprise communications sector", says the founders of NRS.
The transaction values Net Real Solutions at an enterprise value of EUR 9.5
million, implying an LTM EV/adj.EBITDA multiple of 6.4x excluding certain well
identified synergies. Cash EBITDA expected to be similar to adj.EBITDA. The
purchase price was settled fully in cash. Pending future growth, the transaction
also comprises an earnout of up to EUR 1 million at a similar valuation.
For further information, please contact
Morten Løken Edvardsen, CFO & VP Investor Relations
+47 90 56 15 89
ir@linkmobility.com
About LINK Mobility
LINK is an award winning, leading global provider of mobile messaging and
communications platform as a service (CPaaS) solutions for increased engagement.
The company serves enterprise, SME and government customers. LINK offers a wide
range of innovative and scalable mobile solutions, creating valuable digital
convergence between businesses and customers, governments and citizens,
platforms and users. LINK has more than 50,000 active customer accounts globally
and exchanges more than 17 billion messages a year. LINK is listed on the Oslo
Stock Exchange under the ticker LINK. For more information about LINK, please
see www.linkmobility.com and follow LINK Mobility on LinkedIn.
This information is subject to the disclosure requirements pursuant to section
5-12 of the Norwegian Securities Trading Act.