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Research

MGI: Challenging market leads to lower revenues

By Anton DamsténAnalyst
Verve Group
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MGI’s Q2 revenues came in lower than expected, while operating profit was in line with our estimates. MGI decided to lower its guidance for 2023 due to a more challenging market environment. Operating cash flow improved compared to last quarter and should improve further as the year continues. Despite the challenging short-term outlook, MGI has maintained good operating margins. As highlighted in yesterday’s CMD, MGI is well-positioned to capture further market share and we see a clear upside in the low valuation as ad spending picks back up.

Verve (Ticker: VER) is a fast-growing, profitable, digital media company that provides AI-driven ad-software solutions. Verve matches global advertiser demand with publisher ad-supply, enhancing results through first-party data from its own content. Aligned with the mission, “Let’s make media better,” the company focuses on enabling better outcomes for brands, agencies, and publishers with responsible advertising solutions, with an emphasis on emerging media channels. Verve’s main operational presence is in North America and Europe. Its shares are listed on the Nasdaq First North Premier Growth Market in Stockholm and the Scale segment of the Frankfurt Stock Exchange. The company has three secured bonds listed on Nasdaq Stockholm and the Frankfurt Stock Exchange Open Market.

Read more on company page

Key Estimate Figures01.09.2023

202223e24e
Revenue324.4303.9321.3
growth-%28.7 %-6.3 %5.7 %
EBIT (adj.)76.674.169.4
EBIT-% (adj.)23.6 %24.4 %21.6 %
EPS (adj.)0.190.180.15
Dividend0.000.000.00
Dividend %
P/E (adj.)9.28.910.6
EV/EBITDA6.46.15.7

Forum discussions

The questions were really well formulated, the answers were also good, and this was a clear relief for the market. Many investors had many unanswered...
21 hours ago
14
Good set and special thanks to Christoffer, well done!
yesterday
by yellowbeak
8
Hi everyone! We have just published a longer interview with CEO Remco Westermann. Hope you enjoy it! Inderes A sit-down with CEO Remco Westermann...
yesterday
by Jesper Hagman
60
Factoring: Why was Factoring used less than usual in Q3? What is the overall strategy for factoring in the long run? Can it be reduced, or is...
12/7/2025, 9:53 PM
16
The questions are partly formulated in a moderately passive-aggressive way, but I’m sure Christoffer will make them presentable
12/4/2025, 2:00 PM
by Vara-Paavi
21
1. What is the one thing Verve is currently failing at and how do you plan to fix it within 90 days? 2. Compared to your peers last year, growth...
12/4/2025, 1:12 PM
by Putti
24
Especially this year’s cash flow has been weak. Regarding the cash flow profile, one could ask for more details on how working capital evolves...
12/3/2025, 8:28 PM
by yellowbeak
10
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