WindowMaster: Strong 2026 guidance signals step-change in profitability and growth
WindowMaster has updated its 2025 guidance and, for the first time, provided guidance for 2026. The update points to a clear inflection in profitability, supported by improving order momentum and strong operational gearing.
For 2025, revenue is now expected at DKK 268–275m (previously DKK 270–290m), while EBITDA guidance is narrowed and lifted at the midpoint to DKK 23–26m (previously DKK 22–27m), corresponding to an EBITDA margin of ~8.3–9.7%. While revenue growth is no longer expected in 2025, earnings are set to improve, driven by a more favourable sales mix, with projects and services accounting for a larger share. This supports operating leverage in the people-intensive project and services division.
Full-year order intake for 2025 is expected at DKK 270–280m versus DKK 280m in 2024. While still reflecting a challenging market, this suggests that conditions are stabilising rather than deteriorating. Management highlights improving order intake in H2 2025 and a positive project pipeline, consistent with the picture from H1, where project delays masked intact underlying demand for intelligent indoor climate and natural ventilation solutions.
For 2026, WindowMaster guides for organic revenue growth of 7–14% to DKK 290–310m and EBITDA of DKK 45–55m, implying an EBITDA margin of ~16–17%. This represents close to a doubling of margins year-on-year, underlining very strong operational gearing. The outlook is supported by expectations of a gradually improving business environment during 2026, particularly in H2, driven by energy-efficiency regulation and renovation activity in Europe, with Germany highlighted as a key market. Management notes, however, that uncertainty remains around the timing of when this will translate into firm orders.
It should also be noted that 2025 was impacted by non-recurring costs of DKK 3.5–4.0m, while cost levels and investment spending in 2026 are expected to remain broadly in line with 2025. As such, the earnings uplift is primarily driven by operating leverage rather than incremental cost increases.
The 2026 guidance is close to WindowMaster’s strategic targets of 10–15% annual revenue growth and a profit before tax margin above 10%. Combined with strong cash conversion, higher EBITDA is expected to reduce financial gearing materially, with NIBD/EBITDA well below the 2.0x target by year-end 2026. For reference, NIBD/EBITDA stood at 2.3x at the end of H1 2025, with net interest-bearing debt of DKK 50.4m.
Overall, the update supports the view that 2025 represents a temporary weak year driven by postponed projects, while the 2026 guidance signals expectations that market conditions are bottoming out. Execution risk remains tied to the conversion of the project pipeline into orders and the pace at which regulatory-driven demand, particularly in Germany, materialises.
Disclaimer: HC Andersen Capital receives payment from WindowMaster for a Digital IR agreement. Michael Friis 15:25, 16/12/2025.
